What Is Direct Sales?

by Leah Day

Direct sales is the method through which hundreds of products are sold. When most people think of direct sales, they typically think about beauty products and cosmetics because these have been the most successful products sold through direct sales.

In this system, the main company designs and produces products which are then sold by Independent Consultants that work for the company. Consultants make money in the following ways:

By selling products and earning a commission. Bonuses for selling a certain volume of products within a given time. By recruiting new Consultants into the company and earning a percentage of their recruits sales. Bonuses for selling a certain volume of products as a group within a given time.

Usually the commissions that entry level Consultants earn is fairly low, only around 20%. This means that if you're selling beauty products and the average order is $75, then you'll make around $15 per order.

In order to make the most amount of money, Consultants are taught to try to reach as many customers as possible at a time. This is why most direct sales products are sold through in home shows and parties.

But not all direct sales products are sold this way. L'Bri Pure n' Natural is a natural skin care company that allows Consultants the freedom to sell online or through in home parties. It's totally up to you to decide which way you want to sell and market your products.

There are many upsides and downsides to in home shows, just like there are benefits and risks to working online, but it's very nice to be able to pick the method that best suits your personality.

What it Takes to Join a Company

In order to join any direct sales company, you usually have to purchase a showcase of products and training materials. This price can range from $100 - $500 depending on the company you're interested in joining. This investment into the business is required because without paying money, most people will not put time or effort into making their business succeed.

Because it requires such a small investment, many people can easily become a direct sales Consultant and start making money by selling products.

Unfortunately most people don't realize that in order to succeed in direct sales you must also recruit new Consultants successfully into your sales team.

Your recruits will help you: Expand your customer base. Qualify for bonuses and promotions you couldn't reach before. Build a growing team of successful Consultants. Make the greatest amount of money for the time you put into your business.

By bringing more Consultants into the company you're furthering your potential to reach more customers and make more money.

Recruiting has long been considered a negative aspect of direct sales. Many adults despise group work, and feel that their potential is limited by the success or failure of other people which you cannot control.

Others feel that making money for another person's work is unfair.

But think of it this way: if I were to recruit you to work in my company, but then I personally worked with you one on-one to help you build your business, wouldn't I deserve to get paid for that?

And if I personally mentor you, how likely are you to launch your business quickly and successfully?

Very likely!

Recruiting is an excellent way to build solid relationships and successful businesses. By recruiting and training your Consultants, you can easily move up in your company and start making higher commissions and bonuses for the work that you do.

It just so happens that I do recruit and personally train people to sell L'Bri Pure n' Natural products online. I sell this product line because it's effective, affordable, and made with the highest quality ingredients.

I also sell beauty products because they're a consumable, meaning customers will continually reorder as their products run low. Skin care products and cosmetics are a recession proof business because people will continue to buy products even when they can't afford other luxuries.

In fact, the only thing in the United States to sell more than personal care products is food!

I've been selling L'Bri products online since October 2007 and have created an entire online training guide to teach you how to build a successful Internet business just like me.

Not only will you learn everything there is to know about skin care and helping customers, but also how to automate the system so that you can easily keep in touch with everyone even when you're not working.

Most direct sales consultants spend hours on the phone trying to touch base with each customer every month. Instead of wasting valuable time on the phone, why not learn to use email effectively so that you and your customers can be better served?

I can also teach you how to attract and recruit people into your own sales team so that you can move up in the company quickly. Because this system is completely online, you'll never have to dress up and leave the house because all your work can be done at home on your computer.

In direct sales you're essentially creating a small business within the business. L'Bri takes care of formulating, packaging, and shipping the products so that all you have to do is connect interested customers with our effective skin care line.

It's so much easier to focus on your business when you're not running around shipping packages or delivering products. With L'Bri, your customers can place orders online and the company will ship products directly from headquarters in Mulwonago, Wisconsin.

Most direct sales companies will insist that you sell products through in home shows. They don't take into account the fact that some people just don't have the attitude or personality in order to pull off the role of an entertaining spokesperson and educator.

But L'Bri Pure n' Natural is one direct sales company that allows you to be yourself, whether it's hosting parties or working online. If you're interested in building a successful online business, why not choose the best products and mentor to help you succeed?

Learn more about The DayLine,
the online training center created to help you succeed at direct sales online.

© Leah Day Online: What Is Direct Sales?